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CONFERENCE PROCEEDINGS
6th INTERNATIONAL CONFERENCE
CONTEMPORARY ACHIEVEMENTS IN CIVIL ENGINEERING 2018 , 2018.y., pp. 495-504


VISUAL POLLUTION OF THE HISTORICAL CITY CORE – A CASE STUDY, THE CITY OF NIŠ
 
DOI: 10.14415/konferencijaGFS2018.049
UDC: 504:72
CC-BY-SA 4.0 license
Author : Cvetković, Mila; Momčilović – Petronijević, Ana
 
 Summary:
 Niš is the third largest city in Serbia, placed in the southeast part of the country. The most important and characteristic symbols and doubtlessly the first association of the city of Niš is the Fortress with its central city core – King Milan Square and Obrenovićeva Street. This historical city core have changed and developed through centuries along with customs and construction techniques of people who were passing and staying here for a certain period of time. Each nation upgraded the city and adapted it according to its needs, so that today we have a vivid pedestrian zone, full of history, complemented with traces of most diverse cultures. Unfortunately, the historical core of the city is barely noticeable, it is closed and inaccessible to the eyes of tourists, as well as those who are almost every day passing here, are deprived of a wealth that lies beneath glossy and colourful advertisements. Some of these buildings suffered improper changes, unworthy of their value and in that way lost their identity. This paper analyses historical core of the city and recovery possibilities of its identity, through reconstruction and conservation of facades, and of course, prohibition of all inappropriate alterations and advertisements. The aim of this paper is not causing damage to the companies that use facades for their own profit, but creating the environment that the city of Niš has built for ages and most certainly deserves.
 
 Keywords:
 advertisments, heritage, main street, pollution, visual